LOUIS VUITTON X TAKASHI MURAKAMI COLLABORATION This QR code was created in 2009 by Takashi Murakami in collaboration with Louis Vuitton and developed with the Tokyo-based agency SET. Originally part of a promotional campaign, it is now recognized as an artwork, demonstrating how utility and art can coexist in luxury marketing. The custom domain used in the QR code is maintained by Delivr to safeguard against misuse, misrepresentation, or unauthorized use. © Louis Vuitton

Global enterprises and brands choose the Delivr Engagement Suite to reimagine how people, products, and places come together — turning everyday moments into trusted, meaningful experiences.

Explore how brands are using the Delivr Engagement Suite to bring every interaction to life.

 

CPG / BEVERAGE

Every piece of equipment, part, and component becomes a real-time digital touchpoint.

The beverage company is deploying labels with specialized QR codes on equipment, parts, and components across North America. These specialized codes power hundreds of logistic use cases, expanding available data, reducing workflow friction, and giving teams, suppliers, warehouses, bottlers, service providers, and customers the information they need at every stage of the product lifecycle. The result is improved efficiency, reduced downtime, and increased reliability.

GAMING & INTERACTIVE ENTERTAINMENT

Packaging, in-game, and promotional QR codes turn players into engaged communities.

The AAA gaming company deployed dynamic QR codes in-game, on packaging, and across promotional materials. Players receive support, exclusive content, and rewards. This solution significantly increased player interaction, strengthened loyalty, and generated actionable insights that shaped future campaigns.

 

 

CPG / CONFECTIONERY

Candy packaging becomes a gateway to recipes, offers, and interactive experiences.

The confectionary company integrated dynamic QR codes into candy packaging. Consumers unlock recipes, offers, and fundraising concepts, seamlessly linking the physical product to digital experiences. The result is exclusive access, interactive fun, and a lasting brand connection at the moment of purchase.

QSR & BEVERAGE PARTNERSHIP

Soda cups become interactive gateways to rewards and campaigns.

The hamburger chain partnered with a global beverage company to implement dynamic QR codes on hundreds of millions of soda cups. Each cup became a real-time entry point to branded experiences. Updates and measurable insights were achieved at scale, leading to a successful sweepstakes and increased engagement.

CPG / ALCOHOLIC BEVERAGES

Every scan delivers real-time promotions and localized experiences.

The brewer placed dynamic QR codes on hundreds of millions of beer bottles power global promotions and contests. Each scan provides campaign updates, localized experiences, and captures measurable engagement insights, strengthening customer relationships and loyalty.

 

TRANSPORTATION

QR codes streamline info, loyalty, and destination access.

Several airlines independently implemented dynamic QR codes on in-flight materials, airport signage, and loyalty programs. Scanning delivers program details, benefits, and guides. Content updates instantly, enabling agile communication and insights into passenger behavior.

RETAIL

Catalogs, packaging, and displays connect customers to guides, tips, and offers.

The retailer used dynamic QR codes to link customers to assembly guides, product care tips, design inspiration, and promotions. Real-time updates and analytics reveal which content shoppers access most, transforming static packaging into personalized interactive experiences.

 

 

AUTOMOTIVE

Marketing materials provide localized messaging and campaign offers nationwide.

The automotive company placed dynamic QR codes in printed materials to allow localized content updates across regions. Each scan delivered culturally tailored promotions and brand stories, enhancing engagement and campaign impact.

ADVERTISING

Dynamic QR codes unlock client content, insights, and campaign improvements.

The global agency rolled out dynamic QR codes across advertising campaigns. Delivr’s tools ensured scanability, brand consistency, and accessibility. QR insights informed engagement strategies and improved operational efficiency

RETAIL

Packaging and POS displays provide tutorials, product info, and offers.

The cosmetics company introduced dynamic QR codes to allow updates without reprinting, keeping campaigns current. Analytics-informed strategies strengthened loyalty and empowered customers to make informed purchasing decisions.

 

CPG / FMCG

Hundreds of millions of packages bring sweepstakes, info, and support directly to consumers.

The company rolled out dynamic QR codes to enable digital experiences on product packages across 200+ countries. This resulted in everyday products becoming moments of discovery, delight, and strengthened emotional connection.

QUICK-SERVICE RESTAURANTS (QSR)

Packaging, signage, and media create a cohesive, engaging customer experience.

Serving 40 million customers weekly, the chain uses dynamic QR codes across packaging, signage, digital media, and receipts. Each scan connects guests to interactive content, delivering a unified, engaging experience.

 

 

CPG / FOOD & PET CARE

Every product becomes a direct line to help, guidance, and brand connection.

The food and pet care manufacturer uses dynamic QR codes across product packaging to enhance customer experience at the point of sale and in moments of need. Each scan provides instant access to product information, feeding guidance, support programs, and customer assistance, while Delivr’s Engagement Suite enables dynamic content updates without reprinting packaging. This scalable, always-on communication layer ensures consistency across markets, increases customer satisfaction, deepens loyalty, and reinforces long-term brand trust.

RETAIL

Serialized QR codes transform every store into a measurable digital environment.

The world’s third-largest athletic footwear brand deploys serialized dynamic QR codes across in-store signage to deliver localized content and enable store-level performance tracking. Each scan connects customers to tailored digital experiences while generating real-time, location-specific insights that help management optimize merchandising, operations, and campaign performance. What was once static signage is now a connected retail intelligence layer that improves engagement and drives measurable results across the store network.

FINANCIAL & PROFESSIONAL SERVICES

Encrypted, dynamic QR links protect sensitive workflows across every channel.

The enterprise advisory, broking, and financial services firm uses dynamic QR codes to securely distribute confidential updates and protected resources to authorized employees and client stakeholders across print, digital assets, facilities, emails, and controlled workflows. With encryption in transit and at rest, regular penetration testing, and dynamic link management, the platform delivers enterprise-grade security while allowing instant content updates without reprinting or redistribution, streamlining operations and ensuring critical information reaches the right people quickly and securely.

 

 

DURABLE CONSUMER GOODS / HOME APPLIANCES

Packaging becomes a gateway to seamless support and smarter product experiences.

One of Sweden’s largest companies operating in more than 80 countries adopted dynamic QR codes across packaging and printed materials to elevate the ownership experience. Each scan provides instant access to manuals, troubleshooting guidance, product registration, and support resources, while dynamic content management ensures information stays accurate and up to date without reprinting materials. The result is a more seamless, connected ownership journey that reduces friction, improves satisfaction, and strengthens long-term customer relationships.

CPG / BEAUTY & PERSONAL CARE

Smart packaging connects customers to tutorials, ingredients, and personalized insight.

The cosmetics and beauty company uses dynamic QR codes across packaging and point-of-sale materials to provide instant access to product details, ingredient transparency, tutorials, and expert recommendations. Customers scan to explore personalized guidance and tailored suggestions, while dynamic content updates keep campaigns relevant without reprinting materials. By transforming packaging into an interactive discovery layer, the brand increases engagement, drives repeat purchases, and strengthens long-term loyalty.

 

 

MEDIA & PUBLISHING

Readers move from page to experience with one scan.

The U.S. newspaper integrated dynamic QR codes into print editions. Scans allow readers to access multimedia content, additional reporting, and subscriber benefits. Campaigns could be updated instantly without reprinting, delivering richer storytelling and measurable engagement.

CPG

Smart codes guide usage, support, and tracking.

The manufacturer placed dynamic QR codes on packaging and manuals provide step-by-step instructions, warranty verification, and usage tips. The manufacturer can update content in real time and gather data on which guidance is most accessed, improving product satisfaction and reducing support calls.

BANKING & FINANCIAL SERVICES

Real-time QR intelligence streamlines secure communication.

The bank implemented Delivr QR codes for statements, marketing, and secure access links. Clients can scan to verify information, access services, and receive updates. The dynamic nature of the codes allows real-time updates and robust analytics for internal teams.

 

DIGITAL MEDIA & ADVERTISING

QR-enhanced guide turn static training into engaging experiences.

The guide distills the craft and expertise of a generation of creators into clear, actionable best practices, organized across seven focused sections. Enriched with more than 40 Delivr QR codes, it provides instant access to real video examples, turning static guidance into an interactive learning experience that equips teams with the insight and tools needed to create effectively for today’s attention economy. View the Guide.

FOOD & AGRICULTURE

QR codes make product origin, safety, and sustainability transparent.

The dairy cooperative uniting more than 2,500 family-led farms across South Eastern Australia, upholds some of the highest standards in animal welfare and environmental stewardship. To advance transparency and strengthen product traceability across global markets, the cooperative introduced dynamic QR codes on dairy packaging providing consumers instant access to production details, farm sources, and sustainability practices. Scans increase transparency, enhance trust, and generate insights into consumer interest across regions.

 

 

EDUCATION & LEARNING

Educational QR experiences spark playful discovery.

The publisher with more than four decades of experience supports science literacy and discovery for millions of young readers in over 100 languages. In its latest science encyclopedia, 180 Delivr-powered dynamic QR codes unlock videos and guided learning activities, driving engagement and enhancing the learning journey. Watch the Video.

RETAIL

QR experiences guide shoppers to products and promotions they love.

The retailer reimagined In-store engagement by placing personalized style inspiration directly into shoppers’ hands. Dynamic QR codes — shaped into the retailer’s iconic symbol and positioned throughout stores — unlocked exclusive designer tips, behind-the-scenes videos, and trend showcases, blending physical browsing with dynamic digital storytelling. Each scan transformed static displays into interactive style moments, increasing engagement, extending dwell time, and delivering valuable insight into which content and collections resonated most.

SPORTS & ENTERTAINMENT MARKETING

A world-first QR activation transforms real-world theater into measurable engagement.

The sports betting and entertainment company reimagined what a QR code could be by transforming it into a live, fully scannable cultural moment during an international football match. Using 2,000 footballs, a specialized build team, a plane, and two skydivers, the brand created a massive QR code in the sky — culminating in a live bet placed mid-freefall. Powered by Delivr’s dynamic QR technology, the activation was not only visually unforgettable but fully functional and measurable, turning large-scale spectacle into real-time interaction and proving that even a single scan can become a global brand story.

 

 

DURABLE CONSUMER GOODS

Smart QR codes deliver guidance, safety, and insight at the moment of purchase.

The manufacturer of professional-grade power tools, hand tools, and accessories uses dynamic QR codes to transform product packaging into a connected digital experience. Each scan provides instant access to product guides, safety information, registration, and how-to content, reducing friction and improving onboarding. Serialized QR codes also generate real-world engagement insights across major retail partners, revealing what content drives interest, conversion, and loyalty — turning static packaging into a smarter, data-informed product experience.

ADVERTISING

Dynamic QR experiences unify campaigns into a measurable commerce ecosystem.

The agency adopted the Delivr Engagement Suite as its connected packaging and engagement platform across packaging, in-store activations, shopper media, and promotional campaigns. By standardizing on dynamic QR codes, the agency delivers scalable, always-on consumer experiences that provide instant access to offers, rewards, product information, and brand storytelling. This approach transforms fragmented touchpoints into a measurable connected-commerce ecosystem, enabling faster campaign optimization, deeper shopper intelligence, and more meaningful engagement across retailers and regions.

PUBLISHING

Dynamic QR codes spark curiosity while preserving the magic of books.

The fast-growing UK children's publisher integrates dynamic QR codes into select titles to create immersive, clickable learning experiences. Young readers scan to access videos, narrated clips, and supplemental educational content that deepens engagement while preserving the craft and charm of print. At the same time, real-world engagement insights inform future releases and international expansion, helping the award-winning publisher deliver innovative reading experiences that inspire curiosity and discovery worldwide.

 

 

GOVERNMENT

QR codes streamline updates, schedules, and passenger guidance.

The agency placed dynamic QR codes on stations, signage, and printed schedules provide commuters with instant access to real-time updates, delays, and service information. Passengers receive accurate info while the agency gathers actionable insights on usage and information flow.

HERITAGE

Scans unlock immersive stories behind every exhibit.

At the museum, visitors access augmented reality, video content, and curated storytelling through dynamic QR codes on signage and displays. Content updates instantly, enhancing cultural engagement and providing data on visitor preferences.

 

 

HEALTHCARE

Instant, secure access to guidance, updates, and resources.

The hospital group placed dynamic QR codes on forms, brochures, and patient materials link to resources, appointment details, and guidance. Real-time updates allow healthcare providers to communicate efficiently while tracking engagement for service improvement.

RETAIL

Labels connect shoppers to brand stories and product insights.

The lifestyle and apparel brand with deep roots in American craftsmanship integrated dynamic QR codes on labels and packaging allow customers to explore product history, care instructions, and style guides. Each scan builds brand connection, encourages responsible usage, and drives sales through personalized engagement.

RETAIL

QR links guide usage, safety, and maintenance in real time.

The manufacturer placed dynamic QR codes on packaging provide step-by-step tutorials, safety instructions, and warranty registration. Teams monitor scans to understand which content is accessed most, optimizing support resources and reducing customer friction.