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How To Capture Powerful Insights from Retail QR Code Campaigns [Case Study]

27 May 2011

How To Capture Powerful Insights from Retail QR Code Campaigns [Case Study]

by Angie Schottmuller, Search Engine Watch

Can QR codes provide measurable insights that other marketing tools cannot? Check out the powerful analytics from this retail case study and learn five simple steps to capture and leverage metrics for your next QR code campaign.

Read Full Article: https://searchenginewatch.com/sew/how-to/2074334/capture-powerful-insights-retail-qr-code-campaigns-study

Delivr is a MarTech platform used by thousands of businesses to drive audiences from print to digital experiences. Established in 2008, Delivr has developed software to track and visualize consumer engagement with printed media, labels and packaging. With TrueMrk®, Delivr is extending its marketing, consumer engagement and analytics platform to authenticate products and identify incidents of counterfeiting and gray market diversion.